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Cookie Policy

Last updated: April 2026

This cookie policy describes how Refractive ("we", "us", or "our") uses cookies and similar technologies when you visit our website. When you first visit the site we show a consent banner; we only set advertising and analytics cookies after you accept.

How to change your choice

Strictly necessary

  • refractive_consent — browser localStorage entry that records your consent choice so we don't show the banner again.
  • Netlify session cookies — used by Netlify, our hosting provider, to serve the site and protect against abuse.

Analytics & advertising (only after you accept)

  • Google Tag Manager — loads the tags below. Privacy policy.
  • Google Analytics 4 — measures site usage. Cookies: _ga, _ga_*.
  • Google Ads — conversion tracking and remarketing. Cookies: _gcl_*, IDE (doubleclick.net).
  • Meta Pixel — Facebook/Instagram ads conversion and audiences. Cookies: _fbp. Privacy policy.
  • LinkedIn Insight Tag — LinkedIn ads conversion and audiences. Cookies: li_sugr, bcookie, lidc. Privacy policy.
  • Microsoft Clarity — anonymous heatmaps and session replay for site improvement. Cookies: _clck, _clsk. Privacy policy.

Questions? Contact us at hello@refractive.co.